The Way is the brand country of Panama, with a wide range of interpretations as the road to success, the path to adventure, the road to an unforgettable holiday destination. Many roads, one destination, Panama The Way.


  • Lexus Panama Classic
    Lexus Panama Classic

    The Buenaventura Golf Club, Ricardo Pérez S.A., and the Panama Tourism Authority (ATP) today announced their official participation in the first LEXUS PANAMA CLASSIC, an international golf tournament on the 2014 season of the NEC Series of PGA's Latin America Tour, which will be played for the first time in Panama at the Buenaventura Golf Club from May 19 to 25, 2014.

  • 2014 International Tourism Expo
    2014 International Tourism Expo

    The Panama Chamber of Commerce, Industries, and Agriculture (CCIAP) and the Panama Chamber of Tourism (CAMTUR), with the support of the Panama Tourism Authority (ATP) are organizing the fifth (V) edition of the International Tourism Expo, to be held on September 26 and 27, 2014 in the ATLAPA Convention Center in Panama City.

  • Open Call for Submissions Hayah 2014
    Open Call for Submissions Hayah 2014

    The Hayah International Short Film Festival, the only festival in Central America that annually exhibits exclusively the short film format, will be accepting submissions from February 10 to April 30.



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